Global Hotel Alliance (GHA) is the world’s largest alliance of independent hotel groups, representing over 500 hotels in 76 countries. Each of the 34 individual brands is a leader in its home market. The brands – and each individual property – are all different but they share a commitment to quality facilities and service. They are also dedicated to managing one-of-a-kind properties that are strongly rooted in the local culture and traditions.
DISCOVERY, the guest recognition program of GHA, is recognized across all brands and focuses on providing guests with benefits and unrivalled Local Experiences. DISCOVERY members receive special extras such as complimentary internet access, newspaper, and bottled water from their first stay. In addition to complimentary benefits, DISCOVERY offers its members truly unique and authentic experiences that reflect the location’s identity.