BA Better World – our most important journey yet

September marks a year since the launch of British Airways BA Better World, their new sustainability programme. Since then, the airline has made significant progress towards reaching their target of net zero carbon emissions by 2050, through a series of short, medium and long-term initiatives.

[vc_row][vc_column][vc_column_text]In the short-term this has included improving operational efficiency, flying more fuel-efficient aircraft, funding carbon offset and removal projects to mitigate emissions on UK domestic flights, as well as progressively introducing sustainable aviation fuels manufactured using carbon capture technology and waste feedstocks. In the medium to longer term, the airline is continuing to invest in the development and scale up of sustainable aviation fuel and accelerating the growth of new technologies such as zero emissions hydrogen-powered aircraft and carbon capture technology.

During the last 12 months, British Airways has introduced initiatives to improve sustainability in the air and on the ground, which include minimising the use of single use plastics; this initiative has led to changes such as blankets and duvets in Club World and World Traveller Plus switching from plastic wrapping to paper bands.

In the lounges, BA have introduced a plant-based, vegan menu at London Heathrow and onboard, they have introduced a range of more sustainable products through Speedbird café and have made inflight magazine and flight manuals digital, minimising the paper on board.

One of their most recent and significant steps has been the announcement of a multi-year agreement between renewable fuels company Aemetis, Inc. and International Airlines Group (IAG). Aemetis will supply sustainable aviation fuel (SAF) to help power both British Airways and Irish flag carrier Aer Lingus’ flights from San Francisco Airport from 2025.

The airline’s BA Better World programme puts sustainability at the heart of their business, creating a great place for people to work, reducing aircraft emissions and waste and contributing to the communities they serve to build a thriving, resilient, responsible business. These actions will help make a more connected world for everyone to live in.[/vc_column_text][/vc_column][/vc_row]

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