Sustainability, the power of data and the future of travel are on tap for the GBTA show in Europe, Nov. 8-10

Europe’s largest conference for business travel and meetings management professionals takes place Nov. 8-10 in Brussels. Join BCD Travel at the GBTA Conference 2022 – Brussels in Partnership with VDR. BCD and Advito experts will lead or facilitate eight sessions at the conference about New Distribution Capability, Total Trip Management, sustainability, the value of DE&I, and more.

New this year, GBTA will host its first ever Global Sustainability Summit on Nov. 8, focusing on Driving Action to Net Zero Business Travel. This one-day event will bring together experts, industry, and policy leaders to outline concrete solutions to decarbonize business travel, in alignment with the Paris Climate Goals – and concurrently to the 27th UN Climate Summit (COP 27), taking place in Egypt from Nov. 7-18.

Wednesday, Nov. 9

Data-driven innovation: Harnessing the power of the Total Trip

With Sarah Whiting, Director, Global Solutions Engineering, BCD Travel | 12:30-13:15 (CEST)

The super PNR has long been the elusive unicorn of the travel world. Fragmented bookings and disparate systems, outside booking behaviors and en route decisions make it difficult to capture a complete snapshot of the trip. Find out how companies are leveraging technology to map, capture and consolidate trip data across multiple sources. And deliver a quick, complete record of a trip, to drive meaningful program changes.

NDC – 10 years after key milestones and future expectations

With Olivier Benoit, VP & Global Air Practice Leader, Advito | 12:30-13:15 (CEST)

The GBTA Europe Aviation Committee will review NDC and look at the key milestones with the goal to educate our newest travel professional community. The session will explore progress and key information from different perspectives (supplier, technology and corporate).

The Big Idea: Travel and The Law of Attraction

With David Coppens, EVP Global Operations, BCD Travel | 15:00-16:00 (CEST)

Taking care of business means taking care of talent. But talent is hard to come by and even harder to attract when an industry loses its luster. How do we make travel sexy again? How do we make it a reason people want to work and travel for an organization, or indeed join the industry itself? This year’s Big Idea will address this existential issue – shifting the perception of travel to the benefit of corporates, travelers and our entire industry. Table discussions will explore the tools to support this image shift, including D&I, modern technologies, traveler well-being, and sustainability.

Thursday, Nov. 10

Achieve your travel program goals with digital marketing

With Kelly Ellis, Global Traveler Engagement Practice Lead, Advito | 9:00-9:45 (CEST)

Twenty years ago, choosing travel was simple: you called your TMC. In the digital age, choices are limitless. Business travelers are just like any other digitally savvy consumer, and if you don’t use the same marketing tactics that they are used to seeing outside of your program to influence their decisions, you’ll lose them to other channels. Join this session to learn about marketing strategies you can use to influence your travelers’ buying behaviors and build a future-fit traveler engagement strategy.

Be more strategic: Morphing your TRM program to support all your people

With Jorge Mesa, Director, Global Crisis Management, BCD Travel | 9:00-9:45 (CEST)

As the world order and national values change, it’s important for travel managers to consider the individual risk profile of each and every employee and the specific risks they could encounter, whether they travel for business or work as hybrid workers, homeworkers, or in other remote circumstances.

Most organizations have implemented a Travel Risk Management (TRM) program to prepare, communicate, assess and assist all travelers, both business and leisure. In this session, delivered by the GBTA Europe Risk Committee, you can learn how to use your current TRM procedures and tools to create a People Risk Management (PRM) program for your organization.

Sustainability vs. DEI – Equally important or does it have its own platform in your organization?

With Shelley Fletcher-Bryant, Senior Director, Sales & Client Management, Advito | 9:00-9:45 (CEST)

In our world where sustainability, planet and people are key topics in both our work and social life; we all have a position or agenda when it comes to how to make change and also bring about change.

Headed to the show? Email us: [email protected]

You can also find us at these November 2022 Events

Reuters Pharma & Patient USA | Philadelphia, Penn. | Nov. 8-9

Industry leaders and patient advocates will gather to connect the dots across the patient ecosystem to bridge new partnerships, advance health outcomes for patients in underserved communities, and rebuild trust within the expanding patient community.

BTN Entertainment Travel Summit Fall | Los Angeles, Calif. | Nov. 17

The 7th Annual Entertainment Travel Summit series returns live and in person for this exclusive, buyer-focused conference designed to enhance your corporate travel and meetings program by uniting corporate travel managers and procurement professionals from the entertainment, media, and sports industries.

CTC Australasia Corporate Travel Summit & Sustainability Expo | Sydney, Australia | Nov. 22-23

Hundreds of corporate travel executives will gather in Sydney at the CTC Australasia Corporate Travel Summit & Sustainability Expo to share the latest developments, best practices and trend analysis to help guide the industry through its next revolution.

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