BCD Meetings & Events announced its acquisition of Zibrant, an agency with a strong record of success delivering national and international events in the United Kingdom.
“Zibrant brings size, scale and expertise to our U.K. presence, allowing us to better compete in a strong events market,” said BCD M&E Global President Scott Graf.
The acquisition adds 130 experienced events employees to BCD M&E’s roster. It enhances the agency’s creative communications, full-scale production and venue-sourcing services. And it also expands the reach of those services for global meetings management, giving Zibrant customers access to BCD M&E’s presence in more than 40 countries.
The Zibrant deal follows a year-long period of expansion for BCD M&E. “This is the latest in a line of smart, strategic acquisitions for us to grow our global presence and service offerings,” Graf said.