Now that mobile is coming to the forefront of business travel, applications are the next step to ensure your company’s success. Mobile has quickly evolved from an instant messaging tool to a personal command center. Your travelers are using them at home and on the road, making mobile devices a great way to connect with colleagues and the program itself. The challenge lies in how you harness mobile platforms effectively.
A new white paper from BCD Travel delves into how the right mobile strategy engages and influences business travelers, saves money and keeps employees safer on the road.
Mobilize Your Travel Program: Engage with the Mobile World, just released by BCD Travel’s Research & Intelligence team, details mobile start-up strategies, apps and action plans that drive results.
The paper features an infographic explaining the mobilization process, and it’s filled with tips and to-dos on how and why to take action now. You can download it here.
