Mobile technology and a new generation of virtual service providers are creating opportunities to book, measure and manage what was previously unmanageable. Throw in a few techniques from behavioural economics (the new buzz phrase for “consumer decision-making”) to drive travellers towards the right buying decisions, and suddenly you can be a hero all over again by mining a rich new vein of savings.
When you take advantage of new opportunities to understand and influence secondary category spend, you’re also taking a step toward total trip cost management. And we think this is just the beginning.
“The trend within our industry—and business overall—is toward more readily available information, thanks to expense management tools and multiple-source data integration. And it’s also toward more easily actionable information, thanks to improvements in data visualisation and dashboarding,” said John Dale, senior vice president – Asia Pacific for BCD Travel.
Hidden spend isn’t going to stay hidden much longer. Read more in our Hidden Spend white paper.