Demand and behaviour management in travel program design
How to engage and influence business travellers
Business travellers also travel for personal entertainment. For personal travel, they compare prices online, manage their itineraries and book trips with simple and intuitive tools that they enjoy using. It comes naturally to them.
Now they’re demanding the same simple functionality for business travel. These tools have a direct effect on your program’s success. They can make all the difference: between people complying with your policy or going outside the program.
Our demand and behaviour management solutions give travellers tools and information that they have come to rely on. Once they’re making the most of them, you can manage and influence their behaviour— throughout the entire trip, not just at the point of sale. Buy-in and improved compliance is a natural result.